Friday, October 30, 2009

New 'Hit Song Science' predicts song popularity

The folks at have developed a new and interesting technology that allows them to predict, with an incredible 80 percent accuracy, whether a song will become popular.  This is contrast to the record labels, who release singles at a 10 percent success rate.

This incredible technology analyzes aspects of a song such as beat, chord progression, and lyrics.  The data gathered in this way are then compared to a matrix of existing songs that has what the company calls 'hit clusters' as well more remote data points.  If you're close to a cluster and have some innovation that isn't common to the songs around it, you score well.

The site offers artists two free evaluations of their work as well as varying subscription packages, and allows music lovers to look into new music that is being scored.  They feel that this system will offer a new and exciting way for people to connect with music that they will enjoy in an age where radio is rapidly falling to the wayside.  It will be interesting to see if they're right.

No comments:

Post a Comment